Twitter has decided to name Anthony Noto, former Goldman Sachs Group banker, as the chief financial officer of the company.
The move is part of a larger process undergoing at Twitter where execs come and go (or shuffle over to another job) in order to better fit with the new strategy that the microblogging platform is trying to create.
In fact, the new exec steps in a few weeks after the much-talked-about departure of Ali Rowghani, the company’s chief operating officer, who announced his resignation via a tweet. Soon after Rowhani’s message came another one, this time belonging to Chloe Sladden, head of the Media Partnerships.
Noto is replacing Mike Gupta who will now take on the role of senior vice president of strategic investments. If his name is familiar in relation to Twitter, that’s because during the Initial Public Offering, Noto was heading the entire thing.
Rumor has it that Dick Costolo is restructuring the management team to make it more efficient in achieving the main goal of Twitter – increasing the number of users on the platform. This seems to have become a necessity for the company following its Initial Public Offering last fall since investors didn’t react too well when the user growth wasn’t up to par with their expectations.